New, cheaper data plans from AT&T were announced yesterday. The new plans (which will start on June 7th) will cost $25/month for 2GBs and $15/month for 200MBs. Excited that we may be able to reduce our cell phone bill I logged onto my account yesterday to find out how much we could save. Imagine my […]
Excellent Customer service: the way into mom’s wallet
Excellent customer service is the way into mom’s wallet. Moms control 80% of household spending, but the way into their wallets isn’t clever marketing campaigns, freebies or coupons-it’s good, old-fashioned, quality customer service. This weekend I had five experiences that changed the way I think about a brand. Like many other weekends I had things […]
